Steve Robertson joined UCF in August 2018 as Associate Director of Experiential Innovation. In March 2020 he was named Director of Experiential Innovation. Robertson spent four years with Longwood University Athletics where he served as Director of Marketing and Fan Engagement (2016-2018), Assistant Director of Athletics Marketing (2015-2016), and Athletics Marketing Assistant (2014-2015). As a student, Robertson held roles in marketing for the James Madison University athletic department.
Steve graduated from James Madison University with a Bachelor of Science degree in Sport and Recreation Management in 2014. He also earned a Master of Science degree in Sport Management from West Virginia University in 2017. Currently as Director of Experiential Innovation with UCF Athletics, Steve serves as the marketing lead for football, men’s basketball, men's and women’s tennis, and oversees the Knightmare Advisory Council.
